Illegal Downloading In Australia

This recent story about illegal downloading in Australia caught my eye while browsing the BBC website:

An Australian court has ordered internet service providers (ISPs) to hand over details of customers accused of illegally downloading a US movie.

In a landmark move, the Federal Court told six firms to divulge names and addresses of those who downloaded The Dallas Buyers Club.

The case was lodged by the US company that owns the rights to the 2013 movie.

Standard fare I suppose. I'm not too interested into getting into the nitty gritty of the morality/immorality of file sharing.

Australians are among the world's most regular illegal downloaders of digital content. The delay in release dates for new films and TV shows, and higher prices in Australia for digital content, have prompted many Australians to find surreptitious ways to watch new shows.

This is obviously what's driving the piracy. The delayed release date make no sense, not in 2015. There's no reason it has to be this way, the ability to distribute content worldwide is technologically very easy. Millions of dollars is being left on the table by film and TV studios because of their own stupid licensing methods. There's a huge demand which isn't being adressed commercially and so people are taking matters into their own hands.

The simple solution would be to make sure that content is delivered to people as fast and as easily as possible. But instead of using this carrot approach, the studios are opting to use the stick.

Justice Perram said the ruling was also important for deterring illegal downloading.

"It is not beyond the realm of possibilities that damages of a sufficient size might be awarded under this provision in an appropriately serious case in a bid to deter people from the file-sharing of films," he said.

Insanity. You know what would be a real deterrant? Realising that these people are potential customers, meeting their demands, and taking their money.